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| Discussions Started (3) | Replies | Latest Activity |
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Biotech branding: going out of style?We've seen companies like GE Healthcare, Thermo Fisher, and Invitrogen swallow up brands (Amersham, Molecular Probes, Dharmacon) like they'… Started by Mary Canady in Uncategorized |
1 |
Oct. 14, 2008 Reply by Sumit Singh |
Toughest Challenge When Positioning a Product?We've all been there. Somehow a product makes it through the system with no good positioning, in other words no advantage over the competin… Started by Mary Canady in Uncategorized |
0 | Aug. 20, 2008 |
Best biotech product launched in 2008?What is the best/most impressive biotech product you've seen launched in 2008? Started by Mary Canady in Uncategorized |
0 | Aug. 20, 2008 |
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